www.tamomer.com

The internet and associated technology changes at a relatively fast pace. For anyone working in fields that make extensive use of IT technology, it is crucial to always stay one step ahead of the game. Keeping up the pace can be challenging and seem utterly impossible at times without the help of resources to pull from.

For instance, small online home business owners frequently rely heavily on search engines to produce quality traffic to their site. Because all major search engines strive to deliver highly relevant search results to surfers, index algorithms are in a stage of continual evolution. Resources for staying abreast of changes is a must.

(1) ClickZ News is one of the primary online resources for internet marketers. Part of Jupitermedia Corporation, ClickZ provides highly insightful news articles on topics ranging from search engine marketing, web host providers, email marketing, web site design, current spam laws, idea branding and consumer spending habits across a broad range of IT and electronic devices. Signing up for their newsletter entitles you to receive the latest news right to your inbox.

(2) Search Engine Watch is undoubtedly the top site regarding new evolutions in search engine algorithms. I highly recommend frequenting this site if you are like me and performing all search engine optimization (SEO) yourself. Search Engine Watch is also owned by Jupertermedia, Inc. The lead editor is Danny Sullivan, well known throughout the SEO community as an expert on search engines and ranking. He and associate editor Chris Sherman conduct interviews with sources at search engines on a regular basis and analyze SE news across the web.

(3) Search Engine Optimization, Inc (seoinc.com) is another leader in search engine placement. Founded by CEO Garry Grant, a leader with years of experience in web development, internet communications and search engine optimization. They offer a free periodic newsletter, InSites, packed with optimization strategies and current developments in search engine technology.

(4) Tech Review is the online version of MIT’s Magazine of Innovation Technology. Covering a broad range of new innovations in the field of information technology from software to major hardware platforms, this is geared more towards big business systems rather than small business owners. They do however, offer a free newsletter, discussing new advancements and applications, making this resource relevant to online businesses.

(5) Useit is the site owned by Jakob Nielsen of the Nielsen Norman Group, providing resources regarding human-centered IT development. Highly insightful, this site is wonderful as it addresses IT development from the perspective of the people who will use it. Useit also contains a nice compilation of other IT related resources.

What is crucial without a doubt is to keep current on ideas and ideologies that exist throughout the IT corridor. It is not necessary to know the explicit details or “in’s and out’s”. If you have the correct resources at your disposal, you will stay one step ahead of the game of current online trends. Use these resources to stay ahead of your fellow online home business owners. Striving for new and better ways to reach your target market will ensure that your business stays on top.

by Dan J. Fry, c. 2003-2004, All rights reserved.

About The Author

Dan J. Fry is an independent researcher and owner of e-Kinetic.com, a site devoted to providing resources for small budget home businesses. He has a PhD in Physics and is married with two daughters and two cats. Subscribe to his free E-Zine on home business resources at mailto:e-kinetic@GetResponse.com or by visiting his Infopreneur site at http://www.e-kinetic.com. He can be reached at mailto:comp@e-kinetic.com.

Share This

Former U.S. president, George Bush Senior told the following story during a broadcast back in 1989…

A young boy and an old man were walking along a beach. As they walked, the boy picked up each starfish he passed and threw them back into the sea. Confused, the old man asked him why.

“If I left them here,” the boy said, “they would dry up and die. I am saving their lives.”

“But the beach goes on for miles and there are millions of starfish,” the old man said. “How can what you’re doing make any difference?”

The boy looked at the starfish in his hand, threw it into the ocean, and answered, “It makes a difference to this one.”

How does that relate to Internet marketing?

Our quest into the world of making money online can often be like that walk along the beach. The starfish lying on the sand are the tens of thousands of people who, wanting to start their own business, have bought into some hype, and joined schemes and scams that have absolutely no chance of working for most of them.

These starfish… these people who have bet their lives’ dreams, and often life’s savings, on a poorly conceived, over-hyped “business opportunity” strike me as starfish stranded on that beach. They are so close to the ocean, - to proven online businesses they can own, and yet they need a little help.

As a consultant, and someone many people come to for solutions, I see too many who have bought into a “packaged deal” that includes everything from a complete turnkey website to guaranteed traffic. In theory, all they need to do is turn it on, and it will spit out dollar bills.

The dream of an instant, foolproof business is simply very, very appealing to some. We all know that if it were THAT easy, everybody would be doing it. Still, we like to believe that it is… just maybe… possible. It’s sort of like playing the lottery. We know our chances are one in one hundred million of winning, but maybe… just maybe…

Back to that walk along the beach… You can actually earn a decent living online being that boy walking along the beach. You save these starfish, one at a time by showing them what really does work online. You see people wasting time and money on some business concept that is failing them, and you do the kind-hearted thing. You gently show them the errors of their ways.

Many will still stubbornly hold on to the scam they have bought into, and continue trying to make that work. Their chances of ever making a dime are less than average. They are still looking for the easy, no-effort way, that doesn’t exist!

Some will notice that YOU are earning a living online and want to know how you do it. That’s your invitation to show them what has actually proven to work for you. That’s your green light to throw them back into the “Internet marketing ocean” and give them another chance at success… a much better than average chance because you teach them how not to wash up on the shore again.

One term we see used online frequently is six-figure income. That threshold has a magical effect with many because they have difficulty achieving it. You can easily achieve a six or even seven-figure income online. All you have to do is help others the do the same. They will happily pay you for your help. Help someone to earn $200,000 a year and they won’t mind paying you handsomely for that. Teach them the proper way to do it and they will be forever grateful to you.

Now that you know the key, there’s only one thing for you to do. That is to get started. If you don’t know how, that’s simple too… let those already doing what you want to do teach you. One way to do this is to join me at the Internet Marketing How To Workshop for a tremendous start. The workshop is taught by 11 people who “save starfish” all day long. It’s April 30th - May 2nd, 2004. Sign up now at: http://InternetMarketingHowToWorkshop.com

Copyright 2004 Willie Crawford

About The Author

Willie Crawford has been teaching others how to build an on-line business since late 1996. Frequently featured in radio, magazine and newspaper articles and interviews, Willie teaches the average guy what the top marketers are doing but seldom talking about. Willie provides detailed how to information in his newsletter, through his personal coaching, and at his annual how to workshop. Learn more at: http://InternetMarketingHowToWorkshop.com

Share This

Most people get into internet marketing because it looks like a good way to make money from home. These people usually don’t realize that initial sales are only a small piece of the pie. Don’t be like them and miss out on all the hidden treasures!

As you read this article I want you to read about these hidden treasures and look at your job or most traditional businesses. If you compare what you know to what I’m going to share with you it will be obvious to you that your job or traditional business can’t offer you the steal of a deal you can get with being an internet marketer.

So here we go. The 13 Hidden Benefits of Internet Marketing:

1. TAX BREAKS. Yes, terrific tax breaks. When you operate a home based business you can write off the costs for:

• The area in your home you use for the business

• Office supplies (including your computer)

• Related tools (hosting fees, journals, magazines, cable TV),

• Job expenses

• Travel expenses

• Meals and entertainment

• Advertising

• Your phone

• Legal and professional services

• Training

• And much, much more.

Talk to an accountant to get a complete list of all the tax breaks you may qualify for.

2. LOW STARTUP COSTS. Most businesses cost AT LEAST $5,000 to get started. That’s the VERY low end. You can actually start making money on the internet by joining an affiliate program for free and marketing with free ads. Even if you’re getting your own site up it can be done for only a few hundred dollars.

3. LOW OPERATING COSTS. Once you’re up and running you can build your business on a budget of a hundred dollars a month or less. I’m including operating expenses like hosting fees, merchant accounts, etc. The less money you spend, the more time it will take, but you don’t have that choice in most businesses. You usually have to have a lot of cash or you can’t get started.

4. HIGH PROFIT MARGIN. Since your costs are low you keep more of the money you make from sales. If you sell a product delivered online (like e-books)you don’t have to pay for shipping either.

5. MARKET FOR LITTLE OR NO MONEY. You probably already know this, but don’t take it for granted. Online you can submit free ads, do ad swaps with your ezine, use pay per click search engines, etc. Check out how much advertising costs offline. Just to mail 1,000 letters costs $340.00! Instead you can e-mail your offer to 100,000 people for free.

6. YOU DON’T NEED YOUR OWN PRODUCT. There are a ton of folks with great products you can sell through affiliate programs. Go to www.cj.com for ideas if you don’t know what you want to sell. You can make a great living just from marketing for other people in your spare time.

7. TIME FREEDOM. You build your business as fast or slow as you like. You can work all day or 2 hours at night after you put your kids to sleep. Work one day a week or seven. It’s ALL up to you.

8. JOB SECURITY ON AUTOPILOT. Remember job security? It doesn’t exist in the world of being an employee. If it takes you 3 or even 5 years to build your business from part time to full time at home, you’re still ahead of millions of people depending on a paycheck for all 40 to 60 years they have to be an employee.

9. OPEN 24 HOURS IN EVERY COUNTRY. …Oh yeah, that. Your site works for you while you sleep. So does your advertising, the articles you write, and your ezine. Consider every little thing you do to market to be a new round the clock employee you just hired for free. These employees will stay out on the web working for you forever. The BIG SECRET is that the older your online business gets, the less work it takes to make more money.

10. YOU KEEP THE CASH. If you’re an employee you are a cog in the company machine. The company keeps most of the money your labor produces. As you build your company online you keep ALL the money your labor produces. Since you’re the owner instead of the employee, the bigger your business grows the fatter YOUR wallet gets!

11. YOU DON’T HAVE TO FIGURE IT OUT. Plenty of other folks have been in this game for awhile. They created the blueprints so you don’t have to. If you learn how to do it from people who are already making a killing it’s simple. You do what they’ve done and you will get the same results.

12. CHEAP AND FREE RESOURCES. You can subscribe to ezines full of free tips. You can buy information on how to build your business for as little as $14.97. Obviously, the more expensive the information is the more valuable it is and it will help you to build faster, but you can find plenty of great support that’s cheap too.

13. YOU ARE A PART OF A COMMUNITY. Online marketers are usually nice people who like to help each other. It’s a great bunch of people to be dealing with. If you want support along your journey it’s only an e-mail away.

Do you know of any other business with all of these benefits? Network marketing is the closest and it still isn’t even close to being this beneficial…unless you use internet marketing to build it.

© Red To Greene, Inc. All Rights Reserved.

About The Author

Sopan Greene, M.A. is a marketing & life coach & editor of the Net Profits newsletter. Get 2 FREE eBooks & a FREE report: “Million Dollar Emails”,”How To Start Your Own Traffic Virus” & “The 13 Deadly Internet Marketing Mistakes Almost Every Business Is Making…”

mailto:webmaster87-5956@autocontactor.com

www.NetMarketingMastery.com

Share This